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Product Schema Generator

Create Product JSON-LD with price, availability, brand and GTIN for a product page.

  • Free
  • No sign-up
  • Runs in your browser

* Required. Use only details that are visible on your page. Ratings and reviews must come from real customers.

Processing stays in your browser. Up to 1 MB of text and 5000 rows.

Result

Your result will appear here


        
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How to use Product Schema Generator

            
    
                                    
  1. Enter the product detailsUse the name, page URL, image, price and currency shown on your product page.
    2. 
                                    
  2. Add offer and identifiersChoose availability and condition, and add a brand, SKU or GTIN if you have them.
    3. 
                                    
  3. Generate and testCopy the JSON-LD into the product page, then check it with Google Rich Results Test.
    4. 
                            

        

        

            
Common uses

            
    
                
  • Add structured data to a product page on a custom-built shop.
  • Check what Product markup should contain before briefing a developer.
  • Create markup for a single product without installing a plugin.
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Frequently asked questions

            

                                    
How do I use Product Schema Generator? 
1. Enter the product details: Use the name, page URL, image, price and currency shown on your product page. 2. Add offer and identifiers: Choose availability and condition, and add a brand, SKU or GTIN if you have them. 3. Generate and test: Copy the JSON-LD into the product page, then check it with Google Rich Results Test.

                                    
Will Google show prices and stars for my product? 
It may, but it is not guaranteed. Google decides which rich results to show, and the price and availability in the markup must match the visible page.

                                    
Should I add a rating? 
Only if real customer reviews are shown on the same page. Otherwise leave the rating fields empty, because invented ratings break Google’s guidelines.

                                    
Does my shop platform already add this? 
Many platforms such as Shopify and WooCommerce add Product markup automatically. Check the page with the JSON-LD Validator first so you do not publish two conflicting versions.